Instagram Advertising

Instagram

Are organic advertising methods not driving you enough traffic and having difficulty getting the results you want?

If yes, Instagram advertising should be your first call to say goodbye to those guerrilla advertising campaigns that take a big chunk of your time, money and effort. With over 1 billion active monthly users, Instagram is the second-largest social media channel after Facebook to generate many high-quality leads interested in your products or services.

Whether you want to grow your business or make your customers familiar with your products, Instagram advertising services from Cognizantt are the perfect help for you.

Known for driving quality advertising results, as a trustworthy Instagram Advertising Agency, Cognizantt experts get you covered.

SEO Experts

Why Is Instagram Advertising important?

Tracking Performance

Our ad experts close the loops by tracking the performance of ads and provide easy-to-read reports that help us improve the overall Instagram ad campaigns.

From creating detailed ROI reports to tracking ad revenue and keeping a count of the profits, our Instagram ad experts develop high quality, integrated, and multi-channel marketing campaigns. By doing this, we bring you one step closer to the success of your Instagram Advertising.

With Cognizantt’s Instagram advertising services, Instagram marketing shouldn’t be a battle of nerves. Grow your traffic, raise brand awareness, and encourage viewers to take the desired action with our targeted Instagram ads that will take you many steps closer to your business’ ultimate goal.

As one of the widely used mobile mediums, Instagram is home to many e-commerce store owners, individual start-up owners, influencers, celebrities, organisations, and small-scale business owners. With many others trying to scale their growth, we go above the mile to grab more eyeballs toward their products.

As the best Instagram advertising agency, we specialise in targeting a specific type of audience to drive higher audience engagement. If done right, it can make or break the success of your Instagram advertising.

Our Instagram advertisers give you the power to periodically filter your followers’ list. So, you have an audience that actively engages with your visual content on Instagram.

Affordable Advertising

Whether CPC (cost-per-click) or CPM (cost-per-impression), our Instagram advertising service offers the most affordable and cost-effective advertising options that vary from ad to ad.

Compared to Facebook ads, Instagram advertising is a bit expensive as it helps you target the right audience without losing money on other expenses. 

Another impressive thing about our Instagram advertising service is that we allow you to control your advertising ad spend by only running ads for 5 hours a day.

On top of all this, we also take care of ad customisation by setting your delivery method based on links, clicks, impressions and unique daily reach. Once everything is done, we lastly set your bid amount, either manually or automatically.

Instagram advertising provides a level-playing field for businesses and individuals to achieve higher growth and success. It can make or break your brand awareness and customer reach, create product hype, generate revenue, etc.

With the help of powerful marketing tools, our Instagram advertising experts make it simple, easy and accessible for everyone. This helps you connect to your audience with quality, creative and responsive videos.

Visually Appealing 

Without a speck of doubt, Instagram is one of the most intuitive photo-sharing apps and opens arms for businesses. From reaching a large audience to showcasing products/services and building healthy relationships with customers and partners, we take care of everything it takes to grow your business on Instagram. 

Powerful Targeting Tools

If you don’t know this by now already, Instagram is known for its powerful targeting tools that bring in higher post-engagement rates and improved average order value. As a result, we get a direct response, especially on conversion-based campaigns.
If you genuinely want to level up your game from organic Instagram posts, our team of ad experts brings you the best quality clickable ads and URLs. Here, we also automatically pull product images to your Instagram account.

Target a Specific Audience

Whether your targeted audience is young teenagers or stay-at-home mothers, investing in Instagram advertising services will prove your favour.

Not only in terms of demographics, but our Instagram advertising experts also churn off the audience based on their interests, region, recent actions, fears and other factors.

Whatever your targeted audience is, Instagram ads from Cognizantt give you control over your ads, so you create your own identity in a visual or creative industry.

Social Media Auditing Tools

As a world-class social media auditing agency, we’re experts in social media advertising to help you with all areas of marketing. Using the latest social media management tools, channels, and strategies to track performance, we leave no stone unturned in your business growth.

Make your Way to Social Media
From tracking your social media metrics, building an impressive strategy, and segmenting your audience to monitoring your social media success, we help you connect with everyone on social media.
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We are here to help you!

Advice form Cognizantt Experts

1 How do you target customers for Instagram advertising?

Using our special bulletproof audience segmentation strategy, we categorise customers into four categories. This makes it easier for us to target your customers and create content that works best for them

Potential Customers
From the list of potential customers, we churn off buyers who have purchased your product and service at any time in the past. This way, we increase their likeliness to buy your product or service again.

Recent Customers
As the name says, the category is for customers who’ve recently purchased your product or service and might be interested in buying other products.

We only choose buyers who actively shop from the store and buy products in bulk for repeat customers. In such cases, our Instagram advertising experts create remarketing ad campaigns and re-engage them by offering exclusive discounts or freebies.

Lapsed customers
Hunting and listing down lapsed customers take a big chunk of our time, but it’s worth it. In this way, we convert them into potential high paying buyers.

Formed customers
Lastly, we have formed customers in which we churn out followers who have not engaged in the ads or purchased your products. This also helps us clean up your follower list and ensure good audience engagement in your posts.

2 How do you choose the best visuals for the ads? 

Choosing the best visuals for the ads is a bit lengthy, but it’s worth it in the end. Whether you need a carousel or a single-image ad, the advertising experts at Cognizantt go above and beyond to find the most visually appealing picture that narrates a story for your audience. Not only is this our emphasis on the call to action, but it also drives sales of your product or services.

Here, we use a specific checklist to ensure the images used for advertising are up to the mark and bring maximum conversions.

1. Focus on the product.
The pictures we design for the ads should have a clear focus on the product and look catchy in the eyes of the viewer. It should be clear, crispy and visually appealing, displaying all the features that a prospect would like to see.

2. Minimal text used

Following our special 3C formula, we make sure the text written on the image is clear, concise and compelling to break through the noise among your audience.

We use different font styles, sizes and creative techniques to place the text in a way that gets maximum attention.

3. High-resolution images

As obvious as it sounds, finding high-quality images with clarity and high resolution is no walk in the park. For this reason, we have got expert designers to design the most realistic, catchy and clear images for your Instagram ads with the perfect lighting and composition.

Boost your social media account today!

If that has been running on your mind, don’t wait a minute longer to fill out the form below and experience real social media growth for months only. Our social media agency consultants are always waiting for you to help you make the most of your business and achieve your marketing goals with the right tips and tactics.

We’re all ears out, so ping us, and we’ll try our best to get back to you.
Though we are experts in digital marketing, our all-inclusive advertising agency also helps you wherever it’s needed. Not only do we go above the mile to establish you on popular social media platforms. However, we also keep an eagle eye on the upcoming opportunities that can be fruitful for your business. Whatever your needs and desires are, you’ll always find our team of marketing experts by your side.

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